Rapid Recon NADA Virtual Exhibit

Virtual Events

Rapid Recon NADA Virtual Exhibit

Virtual Events

3D Virtual Exhibit Experience

Rapid Recon is a cloud-based workflow software company enabling better collaboration and communications for vehicle reconditioning and sales. The company’s goal is to make dealerships more streamlined and efficient by helping unify departments and vendors. With the team’s extensive background in auto dealership principals, this performance team has acquired over 20,000 monthly users across over 2,000 auto dealerships.

With the ever-changing market of COVID-19, the NADA trade show became a virtual event, and Rapid Recon had to replace their in-person exhibit with an online experience. The team brought in ProGlobalEvents to create an immersive, interactive 3D exhibit and platform to capture the company’s capabilities.

Design Challenges

Since the NADA show was announced as a virtual event with late notice, the ProGlobalEvents team got together with Rapid Recon to brainstorm and quickly put together a stunning virtual exhibit. One of the capabilities that challenged the team was creating separate areas according to the type of attendee. Rapid Recon wanted the experience to have different virtual rooms for current clients and new prospects. In addition, each room needed their own appointment scheduling system and different chat groups.

A long-term design challenge for ProGlobalEvents is adapting the virtual experience to live on the client’s website after the show. The client wants to take advantage of the digital experience and use it for lead generation.

While working through these challenges, the show organizer announced a week prior to the original schedule that the virtual exhibit would be needed four days earlier. This required some rapid acceleration of functional and quality testing to be completed in time.

Branded and Fully Customized Experience

Despite the last-minute change of launch date by the show organizer, the ProGlobalEvents team was able to exceed Rapid Recon’s expectations and deliver a stunning virtual platform with lots of information and interactive engagement. The team communicated their progress closely with the client to assure the Rapid Recon team that the early date would be met. The team was also able to create different groups in the chat platform so attendees could schedule appointments and chat with the appropriate Rapid Recon group. The ProGlobalEvents team is continuing to assist Rapid Recon in adding the virtual experience to their new website.

Driven to Success

The Rapid Recon virtual exhibit made a big splash at the NADA event. The virtual exhibit had an engaging, immersive experience for the attendees and left a lasting impression on all. Rapid Recon’s director of marketing and sales operations summed it up by saying, “ProGlobal impressed us, and that’s not easy. The pricing was fair; there was value in every penny spent. You won’t be sorry you trusted ProGlobal with your business.”
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Jack Connolly

Executive Creative Director

As an experiential creative director, Jack prefers to draw outside the lines. He tells stories with original content and impactful design to ignite meaningful conversation.

 

Jack brings 20 years of event industry knowledge to ProGlobalEvents. He specializes in building live & virtual platforms for audiences to connect, engage and immerse themselves in the power of a shared experience. His skills range from ideation and concept development to defining an attendee journey through storytelling and design.

Jack understands the creative process is not linear, but a collaborative process between agency and client. He manages teams of designers and technology developers to pioneer impactful brand experiences. His diverse skillset and leadership ensure for award-winning results and memorable impressions.

 

In 2019, BizBash named Jack one of the top event designers in North America. SXSW awarded his work the “People’s Choice in Innovation” in 2021.

Jerome Nadel

Chief Marketing Officer

Jerome Nadel is Internationally experienced design-led marketing executive (CMO and GM) with a track record of improved market position, revenue growth, and M&A. He is an advance degreed psychologist and user experience product/service design expert, board member and advisor.

 

Prior to joining ProGlobalEvents |ProExhibits |XtendLive, he has had a variety of chief marketing officer and chief user experience officer roles at companies including Rambus, BrainChip, Human Factors International, SLP InfoWare, Gemplus, and Sagem. He started his career in the IBM Human Factors Labs.

 

He is also an avid cyclist with National and multiple California State Champion titles.

Ivan Fujihara

Chief Financial Officer

Ivan brings 25+ years in senior level management experience from a variety of technology industries.  His background includes accounting management, analytics and audit management for technology companies.  He has worked with companies such as THX, Ltd, Recruitology , Double Click, Creative Labs and more.  Ivan has also served on the board of Lincoln Families, a non-profit that supports East Bay children with the objective of disrupting the cycle of trauma and poverty.

Matt Rulis

Vice President of Sales

Matt is a marketing professional and has been managing marketing strategies, campaigns and environments for a diverse client base for over 15 years. From a service perspective, Matt and his team of Account Executives focus on fostering relationships to uphold a greater than 99% customer satisfaction rating year-over-year. Additionally, with extensive experience on the client-side of the industry, he understands that alignment between expectation and budget is paramount to a successful project. As a result, ProGlobalEvents' clients can expect a competitive advantage paired with top quality products and services. Matt is an avid fly-fisherman, enjoys most outdoor activities and is a true college football fanatic.

Tom Foley

VP of Operations

Heading the fabrication side of ProGlobalEvents is exhibit and event industry veteran, Tom Foley. For over 35 years he has been responsible for building amazing exhibits and environments for clients. Tom started out in the production area and has broad experience in project and operations management. He currently oversees production, warehouse, graphics and project management departments. Tom studied machine tool technology and welding before entering the industry. As a true "builder" he also enjoys restoring and modifying classic American cars.

Dick Wheeler

President

Dick serves as President of ProGlobalEvents and President of ProExhibits and is a board member of CEMA (Corporate Event Marketing Association). At ProExhibits he has been nationally recognized as an innovator and driving force in the fast-growing trade show exhibit and event industry. Under his leadership in 1997, the firm received INC magazine’s INC 500 award as one of America’s fastest-growing companies. His informative articles on developments and innovations in the trade show exhibit and event industry have appeared in national trade publications. Dick has a B.S. degree from Wittemore School of Business & Economics at the University of New Hampshire and has completed the Entrepreneurial Executive Leadership Program sponsored by MIT, YEO and INC. He is actively involved in Vistage, an interactive group of over 20,000 CEO’s and presidents worldwide and is a member of CEMA and EDPA.

Jody Tatro

Chief Executive Officer

In addition to being CEO of ProGlobalEvents, Jody is also the CEO of ProExhibits. With Jody at the helm, the company has been recognized repeatedly as one of the Top 50 Women Owned Businesses in Silicon Valley. She has set the outstanding client service standards for which the firm’s account management team is noted. Jody is a recipient of the YWCA’s Tribute to Women Award, the Junior League Community Volunteer Award and is listed in Who’s Who of Women in Business. Following her graduation from California Polytechnic State University in San Luis Obispo, Jody held various sales positions in several technology companies.